The Sandbox Effect is a theory that new websites with newly-registered domain names are placed in a theoretical holding area in the indexes of Google known as a ‘Sandbox’ until such a time that site ranking can begin. Webmasters believe that their sites will only show for keywords that are non-competitive, but will not show for the popular keywords.

Some people doubt the very existence of a Google Sandbox, saying that the length of time taken for their site to be ranked is due to the time it takes Google to calculate PageRank using an “Eigenpairs interpretation of nodes”. Others who do believe, have noticed that it can take a year or longer for their site to be moved from the Sandbox.

Whatever the truth is, people have noticed that new websites and pages take longer to get ranked with Google than they do with other search engines.

Webmasters are often upset that they may see their sites ranked on Yahoo and MSN in a relatively short time, whereas they have to wait much longer to see them in Google which is looked on as the leading search engine.

Reciprocated links from other users are hindered and newer links that are created are put on a ‘probationary’ status until they pick up in rank from other matured sites or directly placed by an ad campaign. It seems that the time period before a site will start obtaining rank from reciprocal or back linking is between 90 to 120 days.

The Sandbox theory has shown that while some new sites will show up on Google for obscure searches, such as the website name, they will not show up for other phrases that are relevant to the site.

There is no definite proof of the existence of a sandbox; some people believe in one, others don’t.

Why does my website need to be on the first page of Google?

If your website isn’t on the first page of Google it is virtually invisible. Only 10% of searchers bother to search beyond the first page of search results. If your site is not on the first few pages, it is unlikely that your web site will ever be seen - except by you and your friends!

Search Engine Optimization (SEO) experts know many of the factors that Google weighs to determine which websites will rank on the first page of search results, but no one knows exactly how much weight Google attaches to each factor. Even the experts get it wrong sometimes, spending vast amounts of money on SEO can be a waste. No one can guarantee you the number 1 spot in Google or any other search engine, and if they do, it will only be for keywords that hardly anyone searches for.

Can you really get your site listed on the first page of Google?

Yes, you can get onto the first page of Google - if you follow basic search engine optimization principles and are prepared to work hard. Getting listed on the first page of Google depends on a number of factors:

• Identifying profitable keywords
• How much competition there is for your chosen keyword
• The number of pages your website has
• How much keyword rich content you have
• How well you use keywords on your site
• Your site’s domain name
• How may incoming links you have

Amongst others…

What you need to do to get on the first page of Google and make more sales

Make sure your website is the best for the services and products you offer. If your site has long blocks of unbroken text, is cluttered, difficult to navigate, unattractive or doesn’t have what people are searching for, then even if your site gets to the top of search engine rankings, the increased traffic won’t be much good to you.

Add regular features, articles and special offers, give your visitors good reason to return to your site. Note what your competitors are doing and keep abreast of new trends. Research, update and constantly improve. Make sure you have an opt in box and give your visitors a good reason to give you their email address so that you can keep in touch and bring them back to your site.

Identify the best keywords for your website. Give the search engines good reasons to include your site when they are listing relevant search results. Help your website to be found by including the words people are using to search in your text.

Apply standard website optimization techniques to your website: keyword density, keywords in page titles, descriptions, headings, sub headings, anchor text, alt image tags…

Sprinkle your keywords throughout your website and make sure you use your keywords in context. Mix up your keyword phrases, and make sure your text doesn’t sound stilted or un-natural. The last thing you want to do is get on the first page of Google but lose customers.

Build lots of one way links to your website. Each links counts as a vote in your favour and is a key factor in search engine optimisation.

While SEO is important and worth paying for if you can afford it, there are many things you can do to optimize your website if you can’t afford to pay an expert. Just remember that optimizing your site takes time and you are unlikely to see immediate results unless you have identified a keyword that has little effective competition.

And the bonus is that even if your site never gets to be on the first page of Google, following these steps will benefit both your website and your business.

On internet marketing and SEO are some myths about how to be indexed by Google faster, and easier; some are facts, other are just myths, I will try to write some tips to help you in order to be indexed by Google.

The first thing you need to be sure before try to submit your website to Google, it’s to be fully optimized in order to make the process easiest to be found by the spiders.

The next step its do add some content to your site, the content need to be fresh, original, unique and of course the content will contain the keywords you already choose for your website.

Then I recommend to have ready to be add to your site at least other 10 or 15 articles, in order to assure new content the next days, and Google can check the content was already updated in regular basis. Try to add the content 3 times a day in different hours in order to attract Google’s spiders, if your site it’s a blog, add the content and make a ping immediately.

Out there some rumors are running about if you submit your website directly to Google, the indexed process will be lasting forever or at least will take a lot of time, but I don’t think this it’s true, because Google it’s asking about it, I suppose if they don’t want to index sites by this method they delete the option from their own system.

I use the service and work very well, because I do it with a Blog, the blogs are so much easier to be listed, because you can publish new content instantly and can make pings and social bookmarks in just seconds.

Google loves blogs, because as I say before, you can add content instantly, receive comments in minutes (the comments are taken as more content) and you can have more incoming links from social bookmarks, the blogs are updated in regular basis more easily than an html website, you can add great plugins to help you in all these tasks, and make it correctly, easiest and faster.

Of course if you have another website with good traffic and a good PR you can make a link to your new website and then the spider will notice your site in less time.

If your website is not a blog, you can buy a link from any links for sale service, you can buy or request to link for you to any website with a 5 PR or higher and you will be listed by Google faster, you can request or buy the link for a month and you will be listed in less than this time, and off course you can get traffic from that link too.

Another Google’s index myth is you need to hire some professional service in order to do it faster, I do this one time and don’t work for me, the company offer to be indexed in 20 days or my money back, my site was not indexed and they return my money, they tell me my site was not indexed because the domain was banned by Google, I really don’t believe this excuse and I continue working with my site, 2 months latter I was indexed for my self, I think I just lost my time with this service, that was the domain I last more to be indexed, my next websites was indexed in days, not months.

One more myth is if you add AdSense to your site, Google will ignore your site or delay the index process, I don’t think so, my 3 last websites was indexed within days and all of them include AdSense blocks working and making me earn money.

Another myth its about you need to be indexed in Dmoz before to be indexed on Google, that’s not true, right now Dmoz are taking so much time only to review your site and admitted than Google do it without Dmoz..

As you can see, there are so many theories about Google index process, but the key to do it is with a fully optimized website and good, fresh and unique content.